No Te Va Gustar

No Te Va Gustar (also known by their initials NTVG) is an Uruguayan rock band from Montevideo. Formed in 1994, the group started off as a trio made up of high school friends Emiliano Brancciari, Mateo Moreno, and Pablo Abdala. With the addition of percussion and a brass section, the band began developing a unique style that blended rock with other genres such as reggae, ska, and candombe. In 1998, after winning the third edition of Montevideo's Festival de la Canción, NTVG headed into the studio to start working on their first album. Solo de Noche, their studio debut, was independently released in 1999 and sold over 5,000 units thanks to the band's relentless touring activities and word-of-mouth promotion. Their sophomore effort Este Fuerte Viento Que Sopla appeared in 2002 and received gold certification six months after its release. During those years, NTVG gained widespread popularity on both sides of the Río de la Plata and toured extensively throughout Argentina, sharing the stage with bands like La Zurda and Bersuit Vergarabat. The release of their third full-length Aunque Cueste Ver el Sol in 2004 was followed by a 40-city European tour and a series of sold-out shows in Argentina and Uruguay. In the ensuing years, NTVG continued their musical evolution with the albums Todo Es Tan Inflamable (2006), El Camino Más Largo (2008), and Por Lo Menos Hoy (2010), which received a Latin Grammy nomination for Best Rock Album. In 2012, the group received a heavy blow after keyboardist Marcel Curuchet suffered a fatal accident during their first-ever American tour. Their seventh album, El Calor del Pleno Invierno, arrived later that year and topped the charts in Argentina and Uruguay, spawning the Latin Grammy-nominated hit "A las Nueve." Subsequently, NTVG remained one of Uruguay's top music acts with critically acclaimed titles like El Tiempo Otra Vez Avanza (2014), Suenan las Alarmas (2017), Otras Canciones (2019), and Luz (2021).

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